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The Metaphor Compass - Directions for Metaphor Research in Language, Cognition, Communication, and Creativity (Hardcover)
Loot Price: R3,604
Discovery Miles 36 040
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The Metaphor Compass - Directions for Metaphor Research in Language, Cognition, Communication, and Creativity (Hardcover)
Expected to ship within 12 - 17 working days
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* Features/Benefits o Uniquely provides a clear, accessible,
introduction to a range of aspects of theoretical and applied
metaphor studies - metaphor variability, processing, use,
multimodality, and creativity - across languages (including
non-Western languages), communicative settings, and modes of
expression. It thus enables understanding of the main issues,
terminology, and big picture relating to metaphor. o Presents
diverse studies that employ a variety of empirical methods, from
neuroimaging to corpus analysis to behavioral experimentation to
computational modelling. o Offers a rich array of pedagogical
material in every chapter and points to future directions for
metaphor research. * Demand/Audience o Meets the demand for a
comprehensive, introductory work in metaphor, which has had an
explosion of interest and output in the research literature,
conferences, and taught courses. o Students/instructor and
researchers of linguistics, communication, anthropology, cognitive
science, discourse analysis, and more interested in
learning/teaching more about metaphor, figurative language, and
cognitive linguistics will benefit from this synthesis, which will
enable them to read more specifically oriented books in this area
(of which there are many). * Competition o No extant book directly
competes with the proposed book. Other books about metaphor are
highly specialized, narrowly focused monographs on metaphor in
specific domains, and are inaccessible/inappropriate for
student/course or introductory use to the broad subject of
metaphor. This synthetic, zoomed-out book fills that gap by pulling
together a wide range of topics and offering an overview of current
metaphor research.
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