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The Culturepreneur - How High Performance Leaders Craft Culture as Competitive Advantage? (Paperback)
Loot Price: R540
Discovery Miles 5 400
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The Culturepreneur - How High Performance Leaders Craft Culture as Competitive Advantage? (Paperback)
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Loot Price R540
Discovery Miles 5 400
Expected to ship within 10 - 15 working days
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Culture is no longer a factor in the high performance equation: it
is the equation We are in the midst of a seismic shift in
leadership and company culture-one accelerated by the recent
pandemic. In an era of remote work and online communications,
company culture isn't bounded by walls or the type of business it
does. It is tied to the attitudes, behaviors, and values of the
people who create it. Throw in the increasing competition for
talent, and the increasing desire for employees to find a shared
purpose or connection with their employer, and it's clear that true
leadership requires a new set of skills and a new way of thinking.
It requires you to become a culturepreneur-putting culture at the
centre of business strategy, knowing that it is individuals who
create organizational culture. In this ground-breaking book,
acclaimed author, speaker, and global expert on human capital Marty
Parker takes you through what it means to be a culturepreneur, and
how you can implement a culture operating system that drives
culture transformation. Through interviews with notable leaders,
case studies, and a review of best practices across industries,
Parker illuminates how to approach culture as a deliberate goal-as
opposed to an organic evolution-how to curate it, and how to
develop a business system around it. You'll learn about the five
key attributes of today's high-performance leaders and emerge with
a new culturepreneurial mindset that will give you the corporate
culture you desire and need-one supported by planning, leadership
alignment, measurement, and the right human systems. An essential
resource for current CEOs, leaders, and future leaders who realize
a new cultural order is transforming what effective leadership is
about, The Culturepreneur will help you and your organization reach
new levels of performance-driving human, organizational, societal,
and economic successes that exceed even your own expectations.
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