Use Your Contacts as the Building Blocks to Success
"The 'Golden Rules' for developing a continuous chain of
high-quality referrals for any product in any business."
--Brian Tracy, bestselling author of "The Psychology of
Selling"
"This easy-to-use, practical guide will dramatically increase
your referral stream."
--Jon Voegele, Regional Vice President of Agency, COUNTRY
Financial
"Matt Anderson has written an indispensable manual to doing
business in our networked age where ideas and business
opportunities travel virally."
--Magnus Lindkvist, trendspotter and author of "Everything We Know
Is Wrong" and "The Attack of he Unexpected"
When you ask a successful salesperson how he or she gets so much
business, the answer is always the same: "Word of mouth." A quality
referral is vastly more valuable than any other form of marketing.
But how much time and effort do you actually spend harvesting those
referrals?
"Fearless Referrals" shows how to secure consistently higher
quality referrals the right way. This groundbreaking guide provides
a toolbox of wording that works, powerful fear-killing techniques,
and proven referral-gathering methods that will completely
transform your business. Learn how to: Overcome the fears of
rejection and appearing too needy Develop a six-step system where
others are comfortable opening doors for you Create relationships
that foster future referrals Ask the right people, the right way,
at the right time for a referral
You can build a world-class business simply by leveraging your
most valuable asset--your network. As you become increasingly
fearless about referrals, word-ofmouth is money in the bank.
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