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Books > Arts & Architecture > Performing arts > Films, cinema > Film theory & criticism
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Roadshow! - The Fall of Film Musicals in the 1960s (Hardcover)
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Discovery Miles 9 350
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Roadshow! - The Fall of Film Musicals in the 1960s (Hardcover)
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Full-page newspaper ads announced the date. Reserved seats went on
sale at premium prices. Audience members dressed up and arrived
early to peruse the program during the overture that preceded the
curtain's rise. And when the show began, it was--a rather
disappointing film musical.
In Roadshow , film historian Matthew Kennedy tells the fascinating
story of the downfall of the big-screen musical in the late 1960s.
It is a tale of revolutionary cultural change, business
transformation, and artistic missteps, all of which led to the
obsolescence of the roadshow, a marketing extravaganza designed to
make a movie opening in a regional city seem like a Broadway
premier. Ironically, the Hollywood musical suffered from unexpected
success. Facing doom after its bygone heyday, it suddenly broke
box-office records with three rapid-fire successes in 1964 and
1965: Mary Poppins, My Fair Lady, and The Sound of Music. Studios
rushed to catch the wave, but everything went wrong. Kennedy takes
readers inside the making of such movies as Hello, Dolly and Man of
La Mancha, showing how corporate management imposed financial
pressures that led to poor artistic decisions-for example, the
casting of established stars regardless of vocal or dancing talent
(such as Clint Eastwood in Paint Your Wagon). And Kennedy explores
the impact of profound social, political, and cultural change. The
traditional-sounding Camelot and Doctor Dolittle were released in
the same year as Sergeant Pepper's Lonely Hearts Club Band,
representing a vast gulf in taste. The artifice of musicals seemed
outdated to baby boomers who grew up with the Cuban missile crisis,
the Kennedy and Martin Luther King Jr. assassinations, race riots,
and the Vietnam War.
From Julie Andrews to Barbra Streisand, from Fred Astaire to Rock
Hudson, Roadshow offers a brilliant, gripping history of film
musicals and their changing place in our culture.
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