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Books > Sport & Leisure > Sports & outdoor recreation > Sporting events, tours & organisations > Olympic games
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The 1984 Los Angeles Olympic Games - Assessing the 30-Year Legacy (Paperback)
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The 1984 Los Angeles Olympic Games - Assessing the 30-Year Legacy (Paperback)
Series: Sport in the Global Society - Historical Perspectives
Expected to ship within 10 - 15 working days
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The 1984 Los Angeles Olympic Games stand as the most profitable and
arguably the most important event in the history of the modern
Olympic movement. Fresh off the back of the financially disastrous
Montreal Games of 1976 and the politically controversial Moscow
Games of 1980, the Olympic movement returned to the United States
for the sixth time in an attempt to salvage the economic viability
and global prestige of the Olympics. The Los Angeles Olympics
proved to be both provocative and polarizing. On the one hand they
have been heralded as an overwhelming, transformative success,
ushering the Olympic movement into the modern commercial age. On
the other hand, critics have repudiated the Games as a
manifestation of commercial excess and a platform for western
political and cultural propaganda. In conjunction with the 30th
anniversary of the Los Angeles Olympics, this volume examines their
legacy. With an international collection of contributing scholars,
this volume will span a range of global legacies, including the
increasing commercialization of the Games, the changing
participation of women, the Communist boycott movement, nationalism
and sporting identity, and the modernization and California-cation
of the Games. This book was originally published as a special issue
of the International Journal of the History of Sport.
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