When confronted with an ethical dilemma, most of us like to
think we would stand up for our principles. But we are not as
ethical as we think we are. In "Blind Spots," leading business
ethicists Max Bazerman and Ann Tenbrunsel examine the ways we
overestimate our ability to do what is right and how we act
unethically without meaning to. From the collapse of Enron and
corruption in the tobacco industry, to sales of the defective Ford
Pinto, the downfall of Bernard Madoff, and the Challenger space
shuttle disaster, the authors investigate the nature of ethical
failures in the business world and beyond, and illustrate how we
can become more ethical, bridging the gap between who we are and
who we want to be.
Explaining why traditional approaches to ethics don't work, the
book considers how blind spots like ethical fading--the removal of
ethics from the decision--making process--have led to tragedies and
scandals such as the "Challenger" space shuttle disaster, steroid
use in Major League Baseball, the crash in the financial markets,
and the energy crisis. The authors demonstrate how ethical
standards shift, how we neglect to notice and act on the unethical
behavior of others, and how compliance initiatives can actually
promote unethical behavior. They argue that scandals will continue
to emerge unless such approaches take into account the psychology
of individuals faced with ethical dilemmas. Distinguishing our
"should self" (the person who knows what is correct) from our "want
self" (the person who ends up making decisions), the authors point
out ethical sinkholes that create questionable actions.
Suggesting innovative individual and group tactics for
improving human judgment, "Blind Spots" shows us how to secure a
place for ethics in our workplaces, institutions, and daily
lives.
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