Originally published in 1957 this title was an up-to-date
account of psychological research into human social behaviour of
the time. There are chapters on interaction between pairs of
people, behaviour in small social groups, and human relations in
industry. The author avoided the adoption of any particular
theoretical position, and concentrated on the established empirical
findings of the time. The results of several hundred investigations
are summarised and compared, so that the principal generalisations
which emerge can be seen. Stress is placed on rigorous methods of
research, and a critical account is given of current techniques of
social research, showing the importance of experimental and
statistical methods. Careful consideration is given to the danger
of the investigator disturbing what is being investigated. Use is
made of recent ideas about theory and explanation, and the
different kinds of theory used in experimental psychology were
considered for the first time as possible ways of accounting for
group behaviour.
This book was intended not only for students of psychology and
of the other social sciences, but also for industrialists,
administrators and indeed all who were interested in the laws
underlying social behaviour. Today it can be read and enjoyed in
its historical context.
General
Is the information for this product incomplete, wrong or inappropriate?
Let us know about it.
Does this product have an incorrect or missing image?
Send us a new image.
Is this product missing categories?
Add more categories.
Review This Product
No reviews yet - be the first to create one!
Welcome to Loot.co.za!
Sign in / Register |Wishlists & Gift Vouchers |Help | Advanced search
