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Simplified Real-World Economics - A Practical Guide for Managers and Small Business Owners (Paperback)
Loot Price: R891
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Simplified Real-World Economics - A Practical Guide for Managers and Small Business Owners (Paperback)
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Small business owners, entrepreneurs, and many managers and
engineers involved in the development, production, sales,
marketing, or distribution of products all need a basic
understanding of economics. Yet most struggle with economic
concepts and are ill equipped to make good economic decisions at
work or to manage their own economic lives effectively. Even many
highly experienced and financially trained professionals struggle
with economic concepts and how to apply them. This problem stems
from the fact that the vast majority of books and courses available
on economics are too heavily entrenched in complex unproven
academic theory, political ideologies, and myths rather than proven
historical facts. These other books also have little to no
practical real-world application. Simplified Real-World Economics,
by financial guru and best-selling author Michael Thomsett, dispels
the myths and explains microeconomics and macroeconomics in an
easy-to-understand manner. It's supported by dozens of real-world
examples from history and the author's own first-hand experience,
giving it the authenticity that too many books lack. This book is
designed with the practical application of economic concepts in
mind to help managers, engineers involved in product development,
small business owners, and entrepreneurs make better professional
decisions. In addition, it will also help readers more effectively
manage their own economic lives. Discusses economic principles and
concepts without declining into the complexity or unproven academic
theory found in most other books on the topic. Describes the
science of economics in non-technical terms transforming a complex
technical topic into a discipline that readers, and not just those
seeking a degree in economics, can understand and actually use.
Illustrates major economic principles as applied in the real world.
Explains economics from a practical and business point of view.
Provides a practical context to real-life management situations
involving textbook economics. Uses recent situations in the news to
demonstrate why and how business professionals need and use
economics every day.
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