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Law for Advertising, Broadcasting, Journalism, and Public Relations - Law for Advertising, Broadcasting, Journalism, and Public Relations (Hardcover)
Loot Price: R4,211
Discovery Miles 42 110
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Law for Advertising, Broadcasting, Journalism, and Public Relations - Law for Advertising, Broadcasting, Journalism, and Public Relations (Hardcover)
Series: Routledge Communication Series
Expected to ship within 12 - 17 working days
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This exceptional new text offers an up-to-date and integrated
approach to communication law. Written by two practicing attorneys
with extensive experience teaching the communication law course,
Law for Advertising, Broadcasting, Journalism, and Public Relations
covers the areas of communication law essential and most relevant
for readers throughout the communication curriculum. Its integrated
approach will serve students and practitioners in advertising and
public relations as well as those in journalism and electronic
media. Providing background to help readers understand legal
concepts, this comprehensive communication law text includes an
introduction to the legal system; covers legal procedures,
structures, and jurisdictions; discusses the First Amendment and
electronic media regulations; and considers issues of access.
Additional material includes: *intellectual property law;
*employment and agency law, with explanations of how these laws
create obligations for mass communication professionals and their
employees; *commercial communication laws; and *special laws and
regulations that impact reporters, public relations practitioners,
and advertisers who deal with stock sales. Special features of this
text include: *Magic Words and Phrases--defining legal terms;
*Cases--illustrating key points in each chapter; *Practice
Notes--highlighting points of particular interest to professional
media practices; *Instructions on finding and briefing cases, with
a sample brief; and *Examples of legal documents and jury
instructions. This text is intended as an introduction to
communication law for students and practitioners in mass
communication, journalism, advertising, broadcasting,
telecommunications, and public relations.
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