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Strategic Management - Competitiveness & Globalization: Concepts & Cases (Paperback, New edition)
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Strategic Management - Competitiveness & Globalization: Concepts & Cases (Paperback, New edition)
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Volberda, Morgan and Reinmoeller have joined with Hitt, Ireland and
Hoskisson to develop a truly landmark strategic management textbook
that is ideally suited for courses in Europe, the Middle East and
Africa as well as other global markets. With a new process
perspective to supplement the text's trademark integrated approach,
Strategic Management: Competitiveness and Globalization provides
the most comprehensive and thorough coverage of strategic
management now available in the market. Whilst maintaining the
strengths and hallmark features of the original work, this new
strategy text has been specially prepared to match the modern EMEA
curriculum with boosted coverage of implementation issues, analysis
of how firms use strategic management tools, techniques and
concepts, a balanced emphasis on economics and resource-based
perspectives and expanded coverage of comparative governance and
organizational renewal. Strategic Management has been shortlisted
for the 2011/12 CMI Management Book of the Year awards in the ebook
and Management and Leadership Textbook categories. More information
about the CMI and the competition can be found here
http://yearbook.managers.org.uk/index5.htm.
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