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Language in Culture - Lectures on the Social Semiotics of Language (Paperback)
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Language in Culture - Lectures on the Social Semiotics of Language (Paperback)
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Language enables us to represent our world, rendering salient the
identities, groups, and categories that constitute social life.
Michael Silverstein (1945-2020) was at the forefront of the study
of language in culture, and this book unifies a lifetime of his
conceptual innovations in a set of seminal lectures. Focusing not
just on what people say but how we say it, Silverstein shows how
discourse unfolds in interaction. At the same time, he reveals that
discourse far exceeds discrete events, stabilizing and transforming
societies, politics, and markets through chains of activity.
Presenting his magisterial theoretical vision in engaging prose,
Silverstein unpacks technical terms through myriad examples - from
brilliant readings of Marcel Marceau's pantomime, the class-laced
banter of graduate students, and the poetics/politics of
wine-tasting, to Fijian gossip and US courtroom talk. He draws on
forebears in linguistics and anthropology while offering his
distinctive semiotic approach, redefining how we think about
language and culture.
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