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The Nikon Camera in America, 1946-1953 (Paperback) Loot Price: R686
Discovery Miles 6 860
Repayment Terms: R64 pm x 12*
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The Nikon Camera in America, 1946-1953 (Paperback): Michael Wescott Loder

The Nikon Camera in America, 1946-1953 (Paperback)

Michael Wescott Loder; Foreword by Robert J. Rotoloni

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List price R1,206 Loot Price R686 Discovery Miles 6 860 | Repayment Terms: R64 pm x 12* You Save R520 (43%)

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This work examines the roles that American businesses and photojournalists played in the early overseas marketing of the Japanese??????built Nikon camera and its Nikkor optics between 1946 and 1951. Particular attention is paid to the San Francisco??????based Overseas Finance and Trading Company, which was the major U.S. importer of Nikon products between 1949 and 1953. The work also details the roles of Overseas Finance leaders Hans Liholm and Adolph Gasser in providing marketing and technical guidance to Nikon in the company's formative years.

General

Imprint: McFarland & Company
Country of origin: United States
Release date: February 2008
First published: November 2007
Authors: Michael Wescott Loder
Foreword by: Robert J. Rotoloni
Dimensions: 254 x 178 x 13mm (L x W x T)
Format: Paperback
Pages: 227
ISBN-13: 978-0-7864-3221-9
Categories: Books > Arts & Architecture > Photography & photographs > Photographic equipment & techniques
Books > Business & Economics > Business & management > Sales & marketing > General
Books > Business & Economics > Industry & industrial studies > Manufacturing industries > General
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LSN: 0-7864-3221-7
Barcode: 9780786432219

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