Social media such as microblogging services and social networking
sites are changing the way people interact online and search for
information and opinions. This book investigates linguistic
patterns in electronic discourse,looking at online evaluative
language, Internet slang, memes and ambient affiliation using a
large Twitter corpus (over 100 million tweets) alongside
specialized case studies. The author argues that we are currently
witnessing a cultural movement from online conversation to what can
be termed 'searchable talk' - online talk where people affiliate by
making their discourse findable (for example, via metadata such as
Twitter hashtags) by others holding similar interests. This cutting
edge text will be of interest to all scholars and students dealing
with electronically mediated discourse.
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