Ideas are not born alone. They come from a process to a large
extent organized and rational but sometimes unconscious and
magical. In this book we can enjoy and learn from the creative
processes of great graphic designers and creative voices around the
world. Here we can find impulsive design versus more cerebral
design; radical and avant-garde design alongside poetic, childish,
commercial, intellectual, subversive and socially oriented design.
26 designers from 15 countries show us their workspaces, their
personal notebooks and their creative processes. They teach us the
keys to understand what is behind those magnificent works that
inspire, thrill, impact or invite us to action. In this book the
creative process itself is inspiration, a unique guide to
creativity with storytelling and lessons on how to live your best
creative life. The book features the work and creative processes of
Ralph Bauer (Netherlands/Peru), Susana Blasco (Spain), Tomasz
Boguslawski (Poland), Sarah Boris (London), Chelsea Cardinal (USA),
Ryan Carl (USA), Andre Da Loba (Portugal), Isidro Ferrer (Spain),
Veronica Fuerte (Spain), Rick Griffith (USA), Sebastian Kubica
(Poland), Anette Lenz (France), Jiani Lu (Canada), Alejandro
Magallanes (Mexico), Veronica Majluf (Peru), Fanette Mellier
(France), Claudia Mestre (Portugal), Milimbo (Spain), Akinori Oishi
(Japan), Alvaro Pecci (Spain), Stefan Sagmeister (USA), Teresa
Sdralevich (Belgium), Akiko Sekimoto (Japan), Leonardo Sonnoli
(Italy), Cihan Tamti (Germany), Jessica Walsh (USA).
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