This timely book recounts the story of British Columbia's rapid
rise from relative obscurity in the film world to its current
status as "Hollywood North." Mike Gasher positions the industry as
a model for commercial film production in the twenty-first century
- one strongly shaped by a perception of cinema as a medium, not of
culture, but of regional industrial development. Addressing the
specific economic and geographic factors that contribute to the
province's success, such as the low Canadian dollar and BC's
proximity to Los Angeles, Gasher also considers the broader
implications of the increasingly widespread trend towards location
service production on national cinema and cultural production.
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