Books > Business & Economics > Economics > Economic forecasting
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Forecasting Fundamentals (Paperback)
Loot Price: R451
Discovery Miles 4 510
You Save: R82
(15%)
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Forecasting Fundamentals (Paperback)
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List price R533
Loot Price R451
Discovery Miles 4 510
You Save R82 (15%)
Expected to ship within 10 - 15 working days
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Business leaders know that accurate forecasting is a critical
organizational capability. Forecasting is predicting the future,
and the list of what needs to be predicted to run a world-class
organization and its supply chain is virtually endless. Forecasting
goes well beyond simply predicting demand or sales. Accurate
forecasts are essential for identifying new market opportunities,
forecasting risks, events, supply chain disruptions, innovation,
competition, market growth and trends. It also includes the ability
to conduct a what-ifa analysis to understand the tradeoff
implications of decisions. Over the past few years the ability to
make accurate and useful forecasts has become particularly
challenging due to a spike in the competitiveness of global markets
coupled with a global economic recession. Customers are demanding
increasingly shorter response times, improved quality, and greater
product choice. Increased competition is exacerbated by a downward
global economy and rising fuel prices, which increase uncertainty,
risk, and operating costs. The result has been a sharp rise in the
complexity of what needs to be forecasted. In an era of rapid
change, historical data that are typically used to make forecasts
can be of limited value. At the same time information technology
has enabled forecasts to drive entire supply chains and enterprise
resources planning systems. However, more technology and software,
without an understanding of how they can most effectively be
utilized, are not the answer to improving forecast accuracy
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