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Media, Institutions and Audiences - Key Concepts in Media Studies (Hardcover) Loot Price: R3,936
Discovery Miles 39 360
Media, Institutions and Audiences - Key Concepts in Media Studies (Hardcover): Nick Lacey

Media, Institutions and Audiences - Key Concepts in Media Studies (Hardcover)

Nick Lacey

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Loot Price R3,936 Discovery Miles 39 360 | Repayment Terms: R369 pm x 12*

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Media Institutions and Audiences completes Nick Lacey's trilogy of self-standing texts that give an in-depth introduction to the key concepts of Media Studies at an advanced and university level. The book delivers a range of theories and contemporary case studies in its coverage of media business and the influence of regulation and censorship. The issues surrounding the growing commodification of media texts, and the increasing influence of marketing and public relations, are considered. The major approaches to understanding audiences are also investigated.

General

Imprint: Red Globe Press
Country of origin: United Kingdom
Release date: May 2002
First published: 2002
Authors: Nick Lacey
Dimensions: 216 x 140 x 19mm (L x W x T)
Format: Hardcover
Pages: 235
ISBN-13: 978-0-333-65869-7
Categories: Books > Reference & Interdisciplinary > Communication studies > Media studies
Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > General
LSN: 0-333-65869-8
Barcode: 9780333658697

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