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Influence and Persuasion (HBR Emotional Intelligence Series) (Hardcover)
Loot Price: R718
Discovery Miles 7 180
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Influence and Persuasion (HBR Emotional Intelligence Series) (Hardcover)
Series: HBR Emotional Intelligence Series
Expected to ship within 12 - 17 working days
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Changing hearts is an important part of changing minds. Research
shows that appealing to human emotion can help you make your case
and build your authority as a leader. This book highlights that
research and shows you how to act on it, presenting both
comprehensive frameworks for developing influence and small, simple
tactics you can use to convince others every day. This volume
includes the work of: Nick MorganRobert CialdiniLinda A. HillNancy
Duarte This collection of articles includes "Understand the Four
Components of Influence," by Nick Morgan; "Harnessing the Science
of Persuasion," by Robert Cialdini; "Three Things Managers Should
Be Doing Every Day," by Linda A. Hill and Kent Lineback; "Learning
Charisma," by John Antonakis, Marika Fenley, and Sue Liechti; "To
Win People Over, Speak to Their Wants and Needs," by Nancy Duarte;
"Storytelling That Moves People," an interview with Robert McKee by
Bronwyn Fryer; "The Surprising Persuasiveness of a Sticky Note," by
Kevin Hogan; and "When to Sell with Facts and Figures, and When to
Appeal to Emotions," by Michael D. Harris. How to be human at work.
The HBR Emotional Intelligence Series features smart, essential
reading on the human side of professional life from the pages of
Harvard Business Review. Each book in the series offers proven
research showing how our emotions impact our work lives, practical
advice for managing difficult people and situations, and inspiring
essays on what it means to tend to our emotional well-being at
work. Uplifting and practical, these books describe the social
skills that are critical for ambitious professionals to master.
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