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Women in Business, 1700-1850 (Hardcover)
Loot Price: R2,472
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Women in Business, 1700-1850 (Hardcover)
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A reappraisal of the business enterprises of women in the `long'
eighteenth century, showing them to be more flourishing than
previously thought. Orthodox opinion is that in the `long'
eighteenth century women, especially of the middle classes, had
very little involvement with business affairs and enterprises, and
that as a group they were more usually characterised by their
domestic roles. This book takes issue with this view, arguing that
the major factors which supposedly prevented women's economic
activity in this period had much less impact than has previously
been thought. It demonstrates thatdespite the pressure of gendered
cultural expectations, financial barriers and legal disabilities,
many women participated extensively in entrepreneurial activity as
integrated members of trading networks, exchanging money, credit,
property and goods with male traders on a regular basis throughout
the period. The author examines how women in business engaged with
the tangled legal systems of common law, borough customs and
equity, showing that the legal doctrine of coverture did not in
practice curtail married women's ability to trade on their own
account; she goes on to look at women's business practices,
partnerships and credit networks, including their involvement in
the insurance business and newspaper advertising. Finally, she
considers the impact of domestic ideology, particularly on women in
the feminine trades of millinery and dressmaking, and the languages
women used to express their commercial interests.
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