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Verhandeln, kooperieren, werben - Beitrage zur interkulturellen Wirtschaftkommunikation (German, Paperback, 2002 ed.) Loot Price: R2,061
Discovery Miles 20 610
Repayment Terms: R193 pm x 12*
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Verhandeln, kooperieren, werben - Beitrage zur interkulturellen Wirtschaftkommunikation (German, Paperback, 2002 ed.): Nina...

Verhandeln, kooperieren, werben - Beitrage zur interkulturellen Wirtschaftkommunikation (German, Paperback, 2002 ed.)

Nina Janich, Dagmar Neuendorff

Series: Europaische Kulturen in der Wirtschaftskommunikation, 1

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Loot Price R2,061 Discovery Miles 20 610 | Repayment Terms: R193 pm x 12*

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Die sich aus der Globalisierung der Markte ergebenden Themen "Interkulturelle Aspekte der Unternehmenskommunikation", "Interkulturelles Training" sowie "Innovation und Kreativitat in der Werbung" werden aus sprachwissenschaftlicher, psychologischer und wirtschaftswissenschaftlicher Sicht untersucht.

General

Imprint: Deutscher Universitats Verlag
Country of origin: Germany
Series: Europaische Kulturen in der Wirtschaftskommunikation, 1
Release date: March 2002
First published: 2002
Editors: Nina Janich • Dagmar Neuendorff
Dimensions: 210 x 148 x 17mm (L x W x T)
Format: Paperback
Pages: 306
Edition: 2002 ed.
ISBN-13: 978-3-8244-4466-3
Languages: German
Subtitles: German
Categories: Books > Social sciences > Sociology, social studies > Social institutions > General
Books > Business & Economics > Business & management > Sales & marketing > General
LSN: 3-8244-4466-6
Barcode: 9783824444663

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