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Video and DVD Industries (Hardcover, 2007 Ed.)
Loot Price: R3,107
Discovery Miles 31 070
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Video and DVD Industries (Hardcover, 2007 Ed.)
Series: International Screen Industries
Expected to ship within 12 - 17 working days
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When the videocassette recorder was launched on the consumer market
in the mid-1970s, it transformed home entertainment. Bringing
together complementary but also competing interests from the
consumer electronics industry and the film, television and other
copyright industries, video created a new sector of media business.
Two decades later, DVD reinvented video media for the digital age.
DVD provided consumers with an innovative form of entertainment
technology and almost instantaneously became the catalyst for a
huge boom in the video market. Although the VCR and DVD created
major markets for video hardware and software, the video business
has been continually shaped by industry conflicts and tensions.
Repeatedly the video market has become divided when faced with the
introduction of competing formats. Easy reproduction of films and
other works on cassette or disc made video software a lucrative
market for the copyright industries but also intensified struggles
to combat the effects of commercial piracy. "Video and DVD
Industries" examines the business of video entertainment and
provides the first study looking at DVD from an industrial
perspective. Detailing divisions in the video business, the book
outlines industry battles over incompatible formats, from the
Betamax/VHS war, to competing laserdisc systems, alternatives such
as video compact disc or Digital Video Express, and the
introduction of HDDVD and Blu-ray high-definition systems. Chapters
also look at the formation of international markets in the
globalization of video media, the contradictory responses of the
Hollywood studios to video and DVD, and the legal and technological
measures taken to control industrialized video piracy.
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