Books > Reference & Interdisciplinary > Communication studies > Media studies
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Understanding Society, Culture, and Television (Hardcover, New)
Loot Price: R2,127
Discovery Miles 21 270
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Understanding Society, Culture, and Television (Hardcover, New)
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What is the real nature of television, and what is its place in
contemporary society and culture? In a provocative rethinking of
the medium and its ensuing effects, this book argues that we have
misunderstood television and have thus contributed to a distorted
view of art and culture in the 20th century. During the final
quarter of this century both in academic and popular circles, we
have spread wildly exaggerated claims about television's
undermining of human consciousness and behavior. Television has
become a scapegoat for all sorts of societal and cultural ills. The
arguments presented by many researchers on behalf of the
ill-effects of TV are fundamentally weak and flawed. On the eve of
the 21st century, the claimed distinctions between high art and
popular culture have become a final, hopeless repository of
pedantry. Television can be understood only by viewing it as an art
form, and measuring its role in society and culture in concert with
the first principles of human reason and liberty.
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