If Paul Rand was the most influential American graphic designer of
the twentieth century, then Paul Rand: A Designer's Art is the most
important on his work. A comprehensive collection of his most
important and best-known designs, A Designer's Art gives unique
insight into Rand's design process and theory. This new edition of
Rand's classic monograph, long unavailable, meticulously re-creates
the graphic quality of the original. It includes more than two
hundred illustrations and twenty-seven essays, and a new afterword
by Steven Heller. This book is required reading for anybody
interested in modern design.
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