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Local Players in Global Games - The Strategic Constitution of a Multinational Corporation (Hardcover)
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Local Players in Global Games - The Strategic Constitution of a Multinational Corporation (Hardcover)
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What happens when previously autonomous firms from different
countries, each with their own identities, routines and
capabilities, come together inside a single multinational
corporation? Can a cooperative strategy be established that
advances the development of the multinational as a whole, or do
mutual misunderstandings and the unintended consequences of
strategic interaction among the players' lead instead to endemic
conflict and disintegration?
This book tackles these novel and important questions through an
empirical study of the strategic constitution of an 'actually
existing' multinational. It does so by tracing the historical
construction of the multinational corporation from the confluence
of multiple formerly independent firms and analyzing the
interacting web of strategies pursued by different actors within
it. The analysis reveals how workers, unionists, subsidiary
managers, and corporate executives pursue separate strategic games
rooted in their local contexts, whose global outcome contrasts
sharply with idealized views of the multinational as an integrated
and coordinated organization.
By comparing these findings to those of the broader literature,
the book proceeds to a theoretical examination of the challenges of
managing the multinational, and the difficulties of resolving them
through conventional organizational means. The authors propose new
procedural solutions aimed at fostering mutual recognition and
knowledge exchange within the multinational corporation, and
explore how a multinational public may be created to press for the
necessary reforms in corporate governance. As the success of such
reforms is far from preordained, the book concludes with a seriesof
alternative scenarios that illustrate the many obstacles to a
smooth continuation of the globalization process.
This is an important and original study of significance for
researchers, academics, and advanced students of international
business, business strategy, comparative management and
organizational studies.
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