Despite being one of the most successful motorcycles of all time,
the Royal Enfield Bullet has had a very chequered history. Its
story begins in the 1930s and by the 1950s it was at the height of
its popularity in post-War Britain. Then it became a stalwart of
the Indian Army and manufacture transitioned from Britain to India.
The near-collapse of the Royal Enfield marque in the 1990s almost
meant the end of this classic motorbike, but with the involvement
of the Eicher Group from 2001 onwards, the updated Bullet generated
new interest and renewed its original commercial success, just like
a phoenix rising from the ashes. With over 200 photographs, this
book describes the origins of the Royal Enfield company and the
pre-war Bullets from 1932 and the relaunch of the Bullet in 1949
with its radical swinging-arm frame. Derivative models such as the
350 and 500, as well as those for competition and road are covered
as well as specials such as diesels, V-twins, Egli and big-bore
Bullets. The development story behind the lean-burn, electric-start
and 5-speed updates is discussed as well as the UCE - the all-new
Bullet from 2008 and the Classic and its design story. Finally, the
evolution beyond the Bullet is covered which includes the
Continental GT and Himalyan 650 twins.
General
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