Celluloid Deities - The Visual Culture of Cinema and Politics in South India (Hardcover)

Towering billboards featuring photorealistic portraits of popular cinema stars and political leaders dominated the cityscape of Chennai, in the south Indian state of Tamil Nadu, throughout the second half of the twentieth century. Studying the manufacture and reception of these billboards known locally as banners and cutouts within the context of the entwined histories of the cinema industry and political parties in Tamil Nadu, Preminda Jacob reveals the broader significance of these fragments of visual culture beyond their immediate function as pretty pieces of advertising. Jacob analyzes the juxtaposition of cinematic and political imagery in the extra-cinematic terrain of Chennai's city streets and how this placement was pivotal to the elevation of regional celebrities to cult status. When interpreting these images and discussing their political and cultural resonance within the Tamil Nadu community, Jacob draws upon multiple perspectives to give appropriate context to this fascinating form of visual media."

General

Imprint:	Lexington Books
Country of origin:	United States
Release date:	October 2008
First published:	October 2008
Authors:	Preminda Jacob
Dimensions:	239 x 163 x 25mm (L x W x T)
Format:	Hardcover - Paper over boards
Pages:	318
ISBN-13:	978-0-7391-1060-7
Categories:	Books > Arts & Architecture > Art forms, treatments & subjects > Art treatments & subjects > General Books > Arts & Architecture > Industrial / commercial art & design > Illustration & commercial art > General Books > Arts & Architecture > Performing arts > Films, cinema > General Books > Social sciences > Politics & government > Local government > General Promotions
LSN:	0-7391-1060-8
Barcode:	9780739110607

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