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Books > Business & Economics > Business & management > Sales & marketing > Market research

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The Butterfly Effect in Competitive Markets - Driving Small Changes for Large Differences (Paperback, 1st ed. 2015) Loot Price: R2,851
Discovery Miles 28 510
Repayment Terms: R267 pm x 12*
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The Butterfly Effect in Competitive Markets - Driving Small Changes for Large Differences (Paperback, 1st ed. 2015): Rajagopal

The Butterfly Effect in Competitive Markets - Driving Small Changes for Large Differences (Paperback, 1st ed. 2015)

Rajagopal

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Loot Price R2,851 Discovery Miles 28 510 | Repayment Terms: R267 pm x 12*

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This book provides an introduction to the concept of entrepreneurship and entrepreneurial business management. It covers many elements of the entrepreneurial management discipline including choosing a business, organizing, financing, marketing, developing an offering that the market will value, and growing the business in all its dimensions.

General

Imprint: Palgrave Macmillan
Country of origin: United Kingdom
Release date: March 2015
First published: 2015
Authors: Rajagopal
Dimensions: 216 x 140mm (L x W)
Format: Paperback
Pages: 295
Edition: 1st ed. 2015
ISBN-13: 978-1-349-49312-8
Categories: Books > Business & Economics > Economics > Development economics
Books > Business & Economics > Business & management > Business strategy
Books > Business & Economics > Business & management > Ownership & organization of enterprises > Entrepreneurship
Books > Business & Economics > Business & management > Ownership & organization of enterprises > Small businesses & self-employed
Books > Business & Economics > Business & management > Management & management techniques > General
Books > Business & Economics > Business & management > Sales & marketing > Market research
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LSN: 1-349-49312-0
Barcode: 9781349493128

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