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Books > Social sciences > Sociology, social studies > Social institutions
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Exporting Culture - Which role for Europe in a Global World? (Paperback, 2014 ed.)
Loot Price: R1,370
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Exporting Culture - Which role for Europe in a Global World? (Paperback, 2014 ed.)
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Is European culture visible enough in the globalized world? Why is
culture from this continent often perceived as 'old-fashioned' or
even worse as 'out-dated'? Is the export of national cultural
products and services - in most European countries subsidized by
the taxpayer - no longer relevant, or more relevant than ever
before? Is it a huge waste of money, time, and effort or an attempt
to create another form of globalization? Culture - in its broadest
sense - is often viewed and accepted in ways that differ completely
from those of other internationally traded goods. This might be one
of the reasons why so many institutions, foundations and
cooperations invest time, power, and money in cultural projects. Is
this an exaggerated approach or an intelligent recognition of the
genuine values of the 21st century - creativity and cultural
sensitivity? These and several other questions concerning the
export of culture are addressed by authors from different countries
in order to initiate a debate about the role European cultural
products and services are able to play globally.
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