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Economic Principles for the Hospitality Industry (Hardcover)
Loot Price: R5,148
Discovery Miles 51 480
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Economic Principles for the Hospitality Industry (Hardcover)
Series: Hospitality Essentials Series
Expected to ship within 12 - 17 working days
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Economic Principles for the Hospitality Industry is the ideal
introduction to the fundamentals of economics in this dynamic and
highly competitive sector. Applying economic theory to a range of
diverse and global hospitality industry settings, this book gives
the theory real-world context. Looking at critical issues around
sustainable economic development in the hospitality industry such
as diversification, technology, determinants of demand, and
pricing, it enables students to effectively conduct business
analyses, evaluate business performance and conduct effective
improvements over time. Written in an engaging style, this book
assumes no prior knowledge of economics and contains a range of
features, including international case studies and discussion
questions, to aid beginners in the subject. This will be an
essential introductory yet comprehensive resource on economics for
all hospitality students.
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