Managing in the Global Economy (Hardcover)

This definitive text will bring a new level of professionalism to courses in International Management. Truly global in focus, it is a comprehensive primer on the challenges and prospects of international management, with a particular emphasis on developing global managers who are skilled in economics, strategy, and general management. In addition, the authors help readers develop an in-depth understanding of the role of cultural differences in managerial effectiveness. The text is divided into three parts: the emerging global economy; culture, organization, and strategy; and managing global operations. Management topics include: organizing for international business, global business strategy, building strategic alliances, international negotiations, global staffing, managing a competitive workforce, TQM and employee involvement, and managing multicultural teams. Throughout the text, the authors integrate current conceptual materials on global management with in-depth country analyses and real-world business examples. Each chapter begins with an opening case vignette (from countries around the world) and concludes with a list of key terms and in-depth exercises (Global Manager's Workbook). The text also provides country ratings for 50 countries on economic activity, political risk, and cultural differences, as well as a 35 item instrument for students to measure their own cultural awareness

General

Imprint:	Routledge
Country of origin:	United Kingdom
Release date:	February 2017
First published:	2010
Authors:	Richard M Steers • Luciara Nardon
Dimensions:	254 x 178mm (L x W)
Format:	Hardcover - Cloth over boards
Pages:	400
ISBN-13:	978-1-138-17878-6
Categories:	Books > Business & Economics > Economics > General Books > Business & Economics > Business & management > General
LSN:	1-138-17878-0
Barcode:	9781138178786

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