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Printing History and Cultural Change - Fashioning the Modern English Text in Eighteenth-Century Britain (Hardcover)
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Printing History and Cultural Change - Fashioning the Modern English Text in Eighteenth-Century Britain (Hardcover)
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This study provides one of the most detailed and comprehensive
examinations ever devoted to a critical transformation in the
material substance of the printed page; it carries out this
exploration in the history of the book, moreover, by embedding
these typographical changes in the context of other cultural
phenomena in eighteenth-century Britain. The gradual abandonment of
pervasive capitalization, italics, and caps and small caps in books
printed in London, Dublin, and the American colonies between 1740
and 1780 is mapped in five-year increments which reveal that the
appearance of the modern page in English began to emerge around
1765. This descriptive and analytical account focuses on poetry,
classical texts, Shakespeare, contemporary plays, the novel, the
Bible, the Book of Common Prayer, sermons and religious writings,
newspapers, magazines, anthologies, government publications, and
private correspondence; it also examines the reading public, canon
formation, editorial theory and practice, and the role of
typography in textual interpretation. These changes in printing
conventions are then compared to other aspects of cultural change:
the adoption of the Gregorian calendar in 1752, the publication of
Johnson's Dictionary in 1755, the transformation of shop signs and
the imposition of house numbers in London beginning in 1762, and
the evolution of the English language and of English prose style.
This study concludes that this fundamental shift in printing
conventions was closely tied to a pervasive interest in refinement,
regularity, and standardization in the second half of the
century-and that it was therefore an important component in the
self-conscious process of modernizing British culture.
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