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Restoring the Soul of Business - Staying Human in the Age of Data (Hardcover)
Loot Price: R459
Discovery Miles 4 590
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Restoring the Soul of Business - Staying Human in the Age of Data (Hardcover)
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Loot Price R459
Discovery Miles 4 590
Expected to ship within 12 - 17 working days
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From old-fashioned bricks-and-mortars to cutting-edge startups,
businesses are moving into uncharted territory as they determine
how to move from an analog past to a digital future effectively.
How can you make sure not to leave human instinct behind?
Businesses are leaving behind traditional meetings in favor of
virtual ones, transitioning from surveys and studies to analytics
and algorithms. The startling and often unacknowledged truth is
that?the promise of digital transformation can only be realized
when we find a way to balance it with the promise of people.?In the
end, it's the people that matter, and companies must never forget
the soul that drives them. In Restoring the Soul of Business,
business leader Rishad Tobaccowala?teaches you to: Understand how
to unleash the significant benefit that can be realized by
combining emotion and data, human and machine, analog and digital.
Spot the warning signs of data-blinded companies: cold cultures
with little human interaction, poor innovation stemming from
discouraged employees who don't contribute ideas, and poor customer
service due to automated, robotic processes. Explore how
organizations of various sizes and from different industries have
successfully reoriented their thinking on how to fuse technology
and humanity. Gain skills to become an expert in connections
critical to growth and success, including the connection between
being creative and using technology. Everyone working in an
organization will find penetrating observations and guidance about
how and why establishing the proper balance between human intuition
and creativity and data-driven insights can lead to increased
revenue, profitability, retention-and even joy-in their careers and
business. Restoring the Soul of Business provides practical tools
and techniques that every organization can and should implement,
and challenges you to move forward with the kind of balance that
capitalizes transformation and produces one great success after
another.
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