'This book is an excellent addition to any business plan. Making a
business plan is unambiguous and written in plain language. It also
serves as a handy reference book when revising and/or rewriting a
business plan. Worth mentioning are the numerous examples given in
the book, particularly helpful since financial terminology can be
difficult for beginning entrepreneurs. It also has a logical
layout. The corresponding website is helpful and the downloads
useful.' Roel van der Beek, Product Management, Netherlands Chamber
of Commerce
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