Books > Business & Economics > Industry & industrial studies > Service industries > Fashion & beauty industries
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European Fashion Law - A Practical Guide from Start-up to Global Success (Paperback)
Loot Price: R2,313
Discovery Miles 23 130
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European Fashion Law - A Practical Guide from Start-up to Global Success (Paperback)
Series: Elgar Practical Guides
Expected to ship within 12 - 17 working days
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'This is the best industry-focussed legal textbook I've seen. Rosie
covers a lot of ground and navigates complex areas of law in plain
English. The book is accessible, well-structured and highly
relevant.' - James Sweeting, Senior IP Counsel, Superdry PLC 'A
refreshingly insightful overview of the legal challenges and
opportunities facing fashion businesses operating today in Europe.
It condenses vast realms of information into digestible and
practical summaries, all written in a modern and commercial voice
that enthuses passion for this fabulous industry.' - Head of Legal,
Online Fashion Business, UK European Fashion Law: A Practical Guide
from Start-up to Global Success provides an accessible guide to the
legal issues associated with running a fashion business in Europe.
This concise book follows the lifecycle of a fashion business from
protecting initial designs through to global expansion. Readers
will benefit from: The logical and easy-to-follow structure which
highlights relevant legal considerations at each stage in the
development of a fashion business First-hand, practical guidance on
commercial issues associated with the fashion industry, including:
how to avoid costly legal disputes, launching a website and working
with third parties Advice on how to protect a company's
intellectual property at each stage of business development: from
registering designs to combating counterfeits A concise overview of
relevant EU legislation and case law as it applies in practice.
This inherently practical book will be a helpful go-to guide for
those running a fashion business and for their in-house legal
teams. For lawyers in practice the book will be useful point of
reference when advising fashion and retail clients. For students of
fashion, design, retail, or intellectual property, this book will
provide a practical grounding to accompany academic studies.
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