Books > Medicine > General issues > Public health & preventive medicine > Personal & public health
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Here's to Your Health - Fifty Years of Health and Safety Advertising and Publicity (Paperback)
Loot Price: R259
Discovery Miles 2 590
You Save: R67
(21%)
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Here's to Your Health - Fifty Years of Health and Safety Advertising and Publicity (Paperback)
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List price R326
Loot Price R259
Discovery Miles 2 590
You Save R67 (21%)
Supplier out of stock. If you add this item to your wish list we will let you know when it becomes available.
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Through the ages, people have been bombarded with advice, direction
or hard selling on ways to keep safe and sound - some of this
underpinned by 'science', some just common sense, and some sheer
quackery. Here's to Your Health, with its focus on advertising,
covers just a sample of such cajoling taking place in the first
half of the 20th century - what to eat and drink, what to wear,
what to use, how to behave - or not behave. It is a tale of
fashionable fads, human suggestibility and social history. Also
available: Art For the Ear ISBN 9780957387577 Unashamed Artists
ISBN 9780957387522
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