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Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > Cinema industry
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Introduction to Media Distribution - Film, Television, and New Media (Hardcover)
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Introduction to Media Distribution - Film, Television, and New Media (Hardcover)
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Introduction to Media Distribution offers a clear, direct and
comprehensive overview of the entire film, television and new media
distribution business, valuable to both students and professionals.
In this book, author Scott Kirkpatrick draws from over a decade of
personal experience in the distribution arena to explore what fuels
the distribution process, and explains in real-world terms how the
business works from beginning to end-not merely what happens to a
film or television series after a distributor acquires it, but how
distributors develop, pre-sell and broker deals on content before
it even exists. Kirkpatrick covers deal structures, release
strategies, acquisition approaches, rights sales, international
co-productions, tax credits, audience research, global regulatory
boards, and even 'behind closed doors' monetization practices. The
book offers: A straightforward, clear and insightful approach to
understanding the fundamental basics of how the global distribution
marketplace works, and how distribution companies actually operate
and create the content they need; An insider's analysis of all
levels of the business with an emphasis on the independent scene,
the root from where development in the industry grows; A
comprehensive overview of how film and television markets and
festivals work, and how buyers and sellers actually broker deals in
the field; Detailed explanations of how each media right is defined
and windowed to maximize potential revenue; A detailed overview of
several major international territories, and how each operates
within the context of the global media business; Guidance and
advice from an industry expert on how one can initiate their
professional career in the entertainment industry, applicable to
individuals in all roles; A robust appendix containing in-depth
studies of legal definitions, material delivery requirements,
territory-by-territory financial projections, and more. An
accompanying eResource offers template contracts, sample
agreements, and further resources for download.
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