Books > Business & Economics > Business & management > Sales & marketing > Customer services
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Customer Service Pocketbook: 3rd Edition - Customer Service Pocketbook: 3rd Edition (Paperback, 2nd Revised edition)
Loot Price: R335
Discovery Miles 3 350
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Customer Service Pocketbook: 3rd Edition - Customer Service Pocketbook: 3rd Edition (Paperback, 2nd Revised edition)
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Loot Price R335
Discovery Miles 3 350
Expected to ship within 9 - 15 working days
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The new, 3rd edition of the Customer Service Pocketbook will be
published in October 2013. A key title in the Pocketbook Series,
the book is for everyone who contributes, directly or indirectly,
to giving the customer excellent service. It has been fully revised
to reflect the challenges of responding to customers' needs via a
variety of different channels, including social media. The book
covers why good service matters, listening skills, how to turn
complaints into opportunities, effective communication methods and
much more. The importance of setting standards, measuring customer
service and mystery shopper programmes are discussed. Recognising
and respecting internal customers is also addressed and there are
case studies, checklists and an action planning section.
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