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Books > Professional & Technical > Industrial chemistry & manufacturing technologies > Industrial chemistry > Food & beverage technology
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Consumer Perception of Food Attributes (Hardcover)
Loot Price: R4,648
Discovery Miles 46 480
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Consumer Perception of Food Attributes (Hardcover)
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Food credence attributes are food features that are difficult to
verify even after consumption. Consumers, today, are concerned
about many food credence attributes, including animal rights,
contamination risk, fair trade practice, genetic modification,
geographical origin, and organic farming. For the past several
decades, many scholars have analyzed the value consumers place on
credence attributes and have reported that consumers will pay a
premium for foods with these desirable properties. In addition,
their studies reveal that individual consumers place greater
importance on some credence attributes than others. For example,
some are seriously concerned about animal welfare, while others are
solely concerned about food safety. One of the objectives of this
book is to summarize recent empirical findings from scholarly works
on how consumers value food credence attributes. Such knowledge
would benefit producers, processors, retailers, and policy makers.
Another objective of this book is to discuss the effectiveness of
the programs that have been introduced to strengthen the
relationship between producers and consumers. Many programs have
been developed to more effectively inform consumers regarding food
production processes.
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