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Semiotic Margins - Meaning in Multimodalities (Hardcover)
Loot Price: R5,227
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Semiotic Margins - Meaning in Multimodalities (Hardcover)
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Semiotic Margins analyses the meaning making potential of not only
language, but modalities like laughter, music, colour, and
architectural spaces. By examiningresources often positioned on the
side-line of mainstream semiotic accounts, this study raises the
question of what counts as part of language and communication and
why. Beginning with the more established nonverbal resources of
communication, four major themes of modalities of meaning are
covered. The investigation of music and space looks at how semiotic
systems in classical music interact. Using children's books, the
relationship between images and verbal meaning is then explored,
presenting implications for student literacy as well as a
methodology for supporting children excluded from mainstream
literary practices. Finally new approaches to transcribing
representations in screen-based technologies are presentedthrough
an examination of television advertisements. Semiotic Margins will
appealtolinguists and semioticians wishing to pursue research in
systemic functional linguistics and multimodal discourse analysis.
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