The Support Economy - Why Corporations are Failing Individuals and the Next Episode of Capitalism (Paperback, New ed)

Business is broken and can't be fixed because today's 'managerial' capitalism has grown hopelessly out of touch with the people it should be serving. This fascinating book explores this chasm between people and the corporations. On one side are companies stuck in a century-old business model. On the other is a new society of individuals no longer content to bend to the old adversarial rules of commerce. Instead, they seek relationships of advocacy and trust that provide support for their complex lives. Unlocking the frustrated needs of today's individuals can unleash the next great wave of wealth creation. This will require radically new approaches to commerce and capitalism. "The Support Economy" provides a profound new framework for these innovations. It is an urgent call to action for consumers, entrepreneurs, investors, corporate visionaries, mavericks, public officials, and every citizen who cares about the future.

General

Imprint:	Penguin Books
Country of origin:	United Kingdom
Release date:	June 2004
Authors:	Shoshana Zuboff • James Maxmin
Dimensions:	236 x 153 x 28mm (L x W x T)
Format:	Paperback
Pages:	480
Edition:	New ed
ISBN-13:	978-0-14-200388-6
Categories:	Books > Business & Economics > Economics > Economic systems > General Books > Business & Economics > Business & management > Ownership & organization of enterprises > General
LSN:	0-14-200388-3
Barcode:	9780142003886

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