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The Software Industry in Emerging Markets (Hardcover, illustrated edition)
Loot Price: R3,391
Discovery Miles 33 910
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The Software Industry in Emerging Markets (Hardcover, illustrated edition)
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This book aims to promote an understanding of the origins and
dynamics of the software industry in a number of key emerging
markets - Brazil, China, India and Israel, and to establish what
experiences, if any, are potentially replicable in other prevailing
markets. In-depth interviews with leading players in the industry
are combined with other new data to provide a comparative study of
the dynamics of the sector in emerging markets, to emphasise the
public policy implications of these developments, and place them in
a wider international context. The last 25 years have seen an
explosive growth in the software industry, which is still
overwhelmingly dominated by firms from North America and Europe.
The authors argue that a number of companies from emerging markets
have made significant headway and have even consolidated their
positions on account of major cost advantages. They go on to
explain the factors behind these developments, and conclude that
the software industry, through its ability to project good
corporate governance, its lack of hierarchy and widespread use of
motivating working practices and compensation schemes, has proved a
powerful example to other sectors in these emerging market
economies. This book will be of immense interest to both academics
and practitioners with an interest in development economics or
technology.
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