At a time when it's harder than ever to get and keep people's
attention, we could all use some help. Enter Sonya Hamlin, author
of the now classic How to Talk So People Listen (1988), and one of
the country's leading communication experts. In this revised and
updated edition, Sonya Hamlin, arguably America's leading
communication expert, shows us how to successfully capture people's
attention so that they listen, understand, and are persuaded by
your message -- especially in the plugged-in, fast-paced,
visually-driven atmosphere that is today's workplace.
Whether making a presentation to a large audience or dealing
one-on-one with a client or colleague, or communicating by E-mail,
Hamlin teaches us that one of the keys to making people listen is
to think about and respond to what motivates them - namely,
self-interest. She then provides tools to assess others'
self-interest and use it to get them to listen to your message.
Hamlin also explains how to capitalize on the latest visual aids we
have at our disposal today. We learn to determine what information
needs or lends itself to visual presentation, and how to make
visuals active, so that they serve as an extension of the speaker.
In HOW TO TALK SO PEOPLE LISTEN, you'll also find practical
information on how to understand your audience, how to encourage
your listeners to trust you, and how to be yourself when you're on
the podium.
General
Imprint: |
HarperBusiness
|
Country of origin: |
United States |
Release date: |
May 2007 |
First published: |
December 2006 |
Authors: |
Sonya Hamlin
|
Dimensions: |
230 x 151 x 21mm (L x W x T) |
Format: |
Paperback
|
Pages: |
314 |
ISBN-13: |
978-0-06-073407-7 |
Categories: |
Books >
Business & Economics >
Business & management >
General
|
LSN: |
0-06-073407-8 |
Barcode: |
9780060734077 |
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