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The Cigarette Papers (Paperback, New ed)
Loot Price: R1,179
Discovery Miles 11 790
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The Cigarette Papers (Paperback, New ed)
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In May 1994, a box containing 4000 pages of internal tobacco
industry documents arrived at the office of Professor Stanton
Glantz at the University of California, San Francisco. The
anonymous source of these "cigarette papers" was identified in the
return address only as "Mr. Butts" - presumably a reference to the
Doonesbury cartoon character. These documents provide a shocking
inside account of the activities of one tobacco company over more
than 30 years. This book seeks to show that the tobacco industry's
conduct has been more cynical and devious than even its harshest
critics have suspected. For more than three decades, the industry
has internally acknowledged that smoking is addictive and that use
of tobacco products causes disease and death. Despite this
acknowledgment, based on the industry's own internal and contract
research, the industry has engaged in a variety of tactics to deny
its own findings and to convince the public that there is still
doubt about the harmful effects of tobacco or that the effects have
been exaggerated. These campaigns of disinformation, the text
argues, have been designed to maintain company profits, to block
government regulation, and to defeat
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