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Decision Making: Recent Developments and Worldwide Applications (Hardcover, 2001 ed.)
Loot Price: R6,006
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Decision Making: Recent Developments and Worldwide Applications (Hardcover, 2001 ed.)
Series: Applied Optimization, 45
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This chapter describes a study conducted at the Swinburne
University of Technology in Australia, in their School of Business.
The study was to explore the applicability of a judgment-analytic
decision support system to the assessment of the likelihood of an
applicant being selected for admission to the School's Graduate
Certificate in Business Administration (GCBA) program. The
likelihood of a program administrator selecting a particular
applicant is directly linked to the assessment of the likelihood of
that applicant's success in the GCBA program. The purpose of this
study, in effect, was to analyze the administrative judgment
process in assessment of an applicant's likelihood of success in
the program. THE PROCESS OF HUMAN JUDGMENT Human judgment is a
process through which an individual uses social infonnation to make
decisions. The social infonnation is obtained from an individual's
environment and is interpreted through the individual's cognitive
image of the environment. The. cognitive image provides a
representation of the environment based on past experiences and
training, and essentially predisposes the person to respond to
social infonnation in predictable ways. An individual's policies or
beliefs about the environment represent these patterns. Human
judgments are based then upon one's interpretation of available
infonnation. They are probability statements about one's
environment and how one reacts to it. This condition leads to the
human judgment process being inherently limited. It is
fundamentally a covert process. It is seldom possible for an
individual to accurately describe his or her judgment process
accurately.
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