Giving good presentations is not just common sense. Cognitive
neuroscientist Stephen M. Kosslyn shows how to make presentations
work better based on how our brains work. Where many books focus on
how to create a first draft, Better PowerPoint gives you quick
steps to improve one you already have.
. 8 key rules that are easy to remember and use
. Clear principles about how to design effective slides based on
well-established scientific data
. Quick steps to sharpen and strengthen your presentation
. Easy-to-use checklists guide you through each aspect of your
presentation
. Chapters are structured to help you prioritize the most effective
edits
. Memorable examples and illustrations to show what works, and what
doesn't
. Lessons in what to fix can also help you create better first
drafts faster.
If you have a PowerPoint presentation that is not giving you the
results you want, take advantage of what scientific research can
tell you about how your audience is seeing and thinking about what
you have to say."
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