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The Changing Face of Management in Thailand (Paperback, New)
Loot Price: R2,175
Discovery Miles 21 750
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The Changing Face of Management in Thailand (Paperback, New)
Series: Working in Asia
Expected to ship within 12 - 17 working days
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In the decade following the Asian financial crisis of 1997-1998,
the management of organizations in Thailand has undergone
significant change and development. The Changing Face of Management
in Thailand examines in-depth the development of management during
this pivotal period in the country's recent history. The book draws
together an impressive assortment of scholars, consultants and
practitioners, whose experience and expertise significantly enhance
our knowledge and understanding of this complex, multi-faceted
Asian economy. The book is divided into 3 main sections: an
examination of the political, economic, social and technological
changes from 1997-2008 specialist chapters that contextualise these
developments from the marketing, HR and finance perspectives
concluding sections focusing on public sector organizations, women
managers, corporate governance, e-communication and the 'Thailand
Brand'. With a wealth of vignettes, anecdotes and illustrative
quotations bringing each chapter to life, this volume offers a
refreshing, updated and in-depth analysis of this rich, diverse and
fascinating nation.
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