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Who's Raising the Kids? - Big Tech, Big Business, and the Lives of Children (Hardcover)
Loot Price: R539
Discovery Miles 5 390
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Who's Raising the Kids? - Big Tech, Big Business, and the Lives of Children (Hardcover)
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Loot Price R539
Discovery Miles 5 390
Expected to ship within 12 - 17 working days
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From a world-renowned expert on creative play and the impact of
commercial marketing on children, a timely investigation into how
big tech is hijacking childhood-and what we can do about it Even
before the COVID-19 pandemic, digital technologies had become
deeply embedded in children's lives, despite a growing body of
research detailing the harms of excessive immersion in the
unregulated, powerfully seductive, profit-driven world of the
"kid-tech" industry. In Who's Raising the Kids? Linn-one of the
world's leading experts on the impact of Big Tech and big business
on children-explores the roots and consequences of this monumental
shift toward a digitized, commercialized childhood, focusing on
kids' values, relationships, and learning. From birth, kids have
become lucrative fodder for a range of tech, media, and toy
companies, from producers of exploitative games and social media
platforms to "educational" technology and branded school curricula
of dubious efficacy. Noting that many Silicon Valley elites
wouldn't dream of exposing their young kids to the very
technologies they've unleashed on other people's children, Who's
Raising the Kids? is unique-a highly readable social critique and
guide to protecting kids from exploitation by the tech, toy, and
entertainment industries. Linn provides a deep and eye-opening dive
into exactly how new technologies enable huge conglomerates to
transform young children into lifelong consumers by infiltrating
their lives and influencing their values, relationships and
learning. She persuasively argues that our digitized-commercialized
culture is damaging for kids and families as well as society at
large, and maps out what we must do to change course. Written with
humor and compassion, the book concludes with two hopeful
chapters-"Resistance Parenting" and "Making a Difference for
Everybody's Kids"-that chart a path for protecting kids from
targeting by the tech, toy, and entertainment industries that treat
them as lucrative bundles of data and as mini-consumers ripe for
exploitation rather than as the children they need to be.
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