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101 Marketing Strategies for Accounting, Law, Consulting, and Professional Services Firms (Paperback)
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101 Marketing Strategies for Accounting, Law, Consulting, and Professional Services Firms (Paperback)
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"Troy Waugh 'the rainmakers' rainmaker' has provided a
well-designed blueprint for selling professional services that
skillfully draws upon his more than thirty years in the field. This
practical, highly focused guide to the selling process can help our
firms achieve sales successes measured not only by effort but also
by bottom-line results." Howard B. Allenberg, vice chairman and
CIO, BDO Seidman, LLP Finally, peerless focus on how to break into
all aspects of the selling process and the currents of relationship
and buyer development. Learn how to build your personal and firm
business more successfully. Covers the process of relationship and
buyer development. Provides proven strategies from hundreds of the
world's successful firms. Order your copy today!
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