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Books > Reference & Interdisciplinary > Communication studies > Research methods
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Doing Academic Research - A Practical Guide to Research Methods and Analysis (Paperback, 3rd Edition)
Loot Price: R623
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Doing Academic Research - A Practical Guide to Research Methods and Analysis (Paperback, 3rd Edition)
Expected to ship within 9 - 17 working days
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Online student resource material cab be accessed under the 'Support Materials' tab at https://www.routledge.com/9780367207939
Doing Academic Research is a concise, accessible, and tightly organized overview of the research process in the humanities, social sciences, and business. Conducting effective scholarly research can seem like a frustrating, confusing, and unpleasant experience. Early researchers often have inconsistent knowledge and experience, and can become overwhelmed – reducing their ability to produce high quality work.
Rather than a book about research, this is a practical guide to doing research. It guides budding researchers along the process of developing an effective workflow, where to go for help, and how to actually complete the project. The book addresses diversity in abilities, interest, discipline, and ways of knowing by focusing not just on the process of conducting any one method in detail, but also on the ways in which someone might choose a research method and conduct it successfully. Finally, it emphasizes accessibility and approachability through real-world examples, key insights, tips, and tricks from active researchers.
This book is a highly useful addition to both content area courses and research methods courses, as well as a practical guide for graduate students and independent scholars interested in publishing their research.
Table of Contents
List of Figures
Preface: Two Professors and a Librarian Walk into a Bar….
Part 1: Get the Party Started Right
Chapter 1. Learn to Love, Not Dread, Research
Chapter 2. Where Do I Start?
Chapter 3. Now What Do I Do? What’s a Lit Review?
Chapter 4. Choosing a Method
Part 2: Methodology Overviews
Chapter 5. Close Textual and Thematic Analysis
Chapter 6. Content and Discourse Analysis
Chapter 7. Ethnography, Interviews, and Focus Groups
Chapter 8. Surveys
Chapter 9. Observational Methods in Practice (Participatory-action Research, Experimental Research, Theory, and Meta-synthesis)
Part 3: Data Analysis and The Final Push
Chapter 10. Analyzing Qualitative Methods and Making Sense of Detail
Chapter 11. Analyzing Quantitative Data and Making Sense of Numbers
Chapter 12. Persuasion, Presentation, and Publication
Glossary
Index /
General
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