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Managerial Issues in Digital Transformation of Global Modern Corporations (Paperback)
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Managerial Issues in Digital Transformation of Global Modern Corporations (Paperback)
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Efficient management of managerial tasks by capable managers is
essential in order to grow and remain competitive in today's global
business market. On the other hand, digital transformation enables
organizations to better compete with their global counterparts. In
the process of digital transformation, many firms find it difficult
to acquire qualified leadership with adequate knowledge and
competence to drive success. Without integrating the dual edges of
managerial competence and digital evolution, it is next to
impossible for a firm to both survive and grow. Managerial Issues
in Digital Transformation of Global Modern Corporations is a
critical scholarly publication that examines current challenges in
the digital transformation of modern business corporations from a
managerial and leadership perspective. Featuring a wide range of
topics such as digital transformation, marketing, and global
business, this book is ideal for corporate executives, managers, IT
specialists, entrepreneurs, business administrators, industry
practitioners, academicians, researchers, policymakers, and
students from various relevant disciplines that include economics,
information and technology, business administration, management
science, and commerce.
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